DOING WHAT’S RIGHT FOR THE RIGHT REASONS

As part of our continuous commitment to improvement, we’re proud to be one of the few chicken suppliers to publicly commit to offering products that are fully compliant to the Better Chicken Commitment. These are the leading set of standards for broiler welfare, creating better practices across the industry.

 

BetterChickenCommitment.com

BCC Animal Welfare Criteria

 

  1. Extra Space close
Maintain a maximum stocking density of 6.0 lbs./sq. foot and prohibit all forms of broiler cages.
  1. Enriched Environments close
Provide all birds with an improved baseline environment1, including:
  1. At least 3 inches of friable litter covering the whole floor of the house, managed to maintain dry, friable condition and prevent caked or wet areas.
  2. At minimum 8 hours of continuous light (≥50 lux) and 6 hours of continuous darkness daily (<1 lux).
  3. One or more types of functional enrichment (such as perches, platforms, or straw bales) that multiple birds can use at any time. The enrichments must be available by 10 days old and maintained thereafter, dispersed throughout the house and available to the entire flock with 1 enrichment for every 1,000 sq. ft or 1 enrichment per 1000 birds, at a minimum.

  1. Adapted with permission from Global Animal Partnership’s 5-Step® Animal Welfare Rating Standards for Chickens Raised for Meat, Copyright 2018 Global Animal Partnership.
  1. Third Party Verification close
Demonstrate compliance with all standards via third-party auditing and annual public reporting on progress toward this commitment.
  1. Controlled-Atmosphere Stunning close
Process chickens in a manner that avoids pre-stun handling and instead utilizes a multi-step controlled-atmosphere processing system that induces an irreversible stun.
  1. Higher Welfare Breeds close
Use only BCC-approved breeds that demonstrate higher welfare outcomes.*

*Breeds that have been approved for use to meet the BCC: JA757, JACY57, JA787, JA957, JA987, JACY87, or Norfolk Black; Rowan Ranger, Rambler Ranger, Ranger Classic, Ranger Premium, or Ranger Gold; REDBRO, RedbroM; Cobb-Sasso 200 (CS200), Cooks Venture Pioneer, or others that pass the breed welfare outcome assessments by either the Royal Society for the Prevention of Cruelty to Animals (RSPCA) or Global Animal Partnership (G.A.P.).

 

    LEARN MORE ABOUT THE BCC    

 

BCC PRODUCTS PUT MORE POWER IN THESE MENU CLAIMS

 

USDA Organic
Organic
 100% Vegetarian Fed With No Animal By-Products
100% Vegetarian Fed With
No Animal By-Products
No Antibiotics Ever, Never Ever
No Antibiotics Ever,
Never Ever
 Clean Label
Clean Label: Simple and
Recognizable Ingredients
Organic
 USDA Organic
100% Vegetarian Fed With
No Animal By-Products
 100% Vegetarian Fed With No Animal By-Products
No Antibiotics Ever,
Never Ever
 No Antibiotics Ever, Never Ever
Clean Label: Simple and
Recognizable Ingredients
 Clean Label

 

INTERESTED in BCC PRODUCTS? REACH OUT TODAY!

Perdue Foodservice: 888-737-3832  •   PerdueBCC@Perdue.com

  

Happy & Healthy Video

  

Perdue’s Commitment to Animal Care

We take extra steps to make sure the animals we raise are as healthy as possible. The USDA, an authority that consumers know and trust, is our verifying third party for animal care. Their documented audits cover every single step of the raising process, from hatching to harvesting.

  

READ MORE ABOUT OUR COMMITMENT

Your Customers Care Too

At Perdue, we show our commitment to the health and welfare of our animals by continuously improving the way we raise them. It’s not just good for the birds—it’s good for your business.

73 percent

of consumers are more
likely to purchase a
poultry item that is
responsibly raised1

63 percent

of consumers want to
know more about the
who, what, where and how
behind their food2

of consumers are willing to
pay more for the responsibly
raised claim—a number that
jumps to 80% at college
cafeterias and 78% at
healthcare cafeterias1
  1. Datassential - Perdue Poultry Claims (Consumer) - Report, May 2022 2. Midan Marketing, 2023